نوع مقاله : مقالات پژوهشی آمیخته
نویسندگان
1 گروه توسعه کارآفرینی، دانشکده کارآفرینی، دانشگاه تهران، تهران، ایران
2 گروه فناوری، دانشکده کارآفرینی، دانشگاه تهران، تهران، ایران
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
Social entrepreneurship, as an innovative approach to addressing complex challenges such as poverty and resource scarcity in marginalized regions, requires systematic and efficient frameworks to integrate creativity and collective consensus for resolving multifaceted issues. This study introduces the structured KCP (Knowledge-Concept-Proposal) framework, grounded in C-K design theory, and evaluates its post hoc validity in generating sustainable and impactful solutions. The application of the KCP framework in analyzing and designing social entrepreneurship projects demonstrates that, by integrating creativity and leveraging collective wisdom, it is not only effective in the design phase but also ensures practical implementation. The framework’s validity was assessed through a case study of a trout farming project in Rostamabad, Chaharmahal and Bakhtiari Province. Employing a qualitative methodology, semi-structured interviews (conducted in 2025) with project stakeholders were triangulated with documentary data to ensure accuracy and validate findings. The results indicate that the Knowledge phase, through generating technical expertise (e.g., water quality testing and fisheries consultations), the Concept phase, through fostering innovative ideas (e.g., establishing fish farming pools and cooperatives), and the Proposal phase, through devising actionable strategies (e.g., securing bank loans and implementing training programs), significantly contributed to the project’s success. This study underscores that the KCP framework is effective in analyzing project processes, capable of addressing cognitive barriers (e.g., knowledge gaps) and social challenges (e.g., cultural resistance), and ensures project sustainability. It can serve as a practical guide for designing social innovations.
کلیدواژهها [English]
Austin, J., Stevenson, H., & Wei-Skillern, J. (2012). Social and commercial entrepreneurship: same, different, or both? Revista de Administração, 47(3), 370-384.
Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qual. Res. Psychol., 3(2), 77-101. https://doi.org/10.1191/1478088706qp063oa
Brown, T. (2008). Design thinking. Harvard business review, 86(6), 84.
Chou, D. C. (2018). Applying design thinking method to social entrepreneurship project. Computer Standards & Interfaces, 55, 73-79. https://doi.org/https://doi.org/10.1016/j.csi.2017.05.001
Creswell, J. W., & Poth, C. N. (2016). Qualitative inquiry and research design: Choosing among five approaches. SAGE Publications.
Dees, J. G. (1998). The meaning of social entrepreneurship. In: Kauffman Center for Entrepreneurial Leadership.
Hatchuel, A., Le Masson, P., & Weil, B. (2009). Design theory and collective creativity: a theoretical framework to evaluate KCP process. International conference on engineering design, ICED,
Hatchuel, A., & Weil, B. (2003). A new approach of innovative Design: an introduction to CK theory. DS 31: Proceedings of ICED 03, the 14th International Conference on Engineering Design, Stockholm,
Isaksen, S. G., & Treffinger, D. J. (1985). Creative problem solving : the basic course. Bearly Limited. https://cir.nii.ac.jp/crid/1130282269034305024
Linstone, H. A., & Turoff, M. (2011). Delphi: A brief look backward and forward. Technological Forecasting and Social Change, 78(9), 1712-1719. https://doi.org/https://doi.org/10.1016/j.techfore.2010.09.011
Mair, J., & Martí, I. (2006). Social entrepreneurship research: A source of explanation, prediction, and delight. Journal of World Business, 41(1), 36-44. https://doi.org/https://doi.org/10.1016/j.jwb.2005.09.002
Mair, J., & Seelos, C. (2017). Innovation and Scaling for Impact: How effective Social Enterprises do it.
Mulgan, G., Tucker, S., Ali, R., & Sanders, B. (2007). Social innovation: what it is, why it matters and how it can be accelerated.
Nicholls, A., & Murdock, A. (2011). Social innovation: Blurring boundaries to reconfigure markets. Springer.
Paulus, P. B., & Brown, V. R. (2007). Toward more creative and innovative group idea generation: A cognitive‐social‐motivational perspective of brainstorming. Social and Personality Psychology Compass, 1(1), 248-265.
Paulus, P. B., & Dzindolet, M. T. (1993). Social influence processes in group brainstorming. Journal of personality and social psychology, 64(4), 575.
Schwandt, T. A., Lincoln, Y. S., & Guba, E. G. (2007). Judging interpretations: But is it rigorous? trustworthiness and authenticity in naturalistic evaluation. New Dir. Eval., 2007(114), 11-25. https://doi.org/10.1002/ev.223
Seelos, C., & Mair, J. (2020). Innovation and scaling for impact: How effective social enterprises do it. Stanford university press.
Sutton, R. I., & Hargadon, A. (1996). Brainstorming Groups in Context: Effectiveness in a Product Design Firm. Administrative Science Quarterly, 41(4), 685-718. https://doi.org/10.2307/2393872
VanGundy, A. B. (1988). Techniques of structured problem solving. (No Title).
Yin, R. K. (2017). Case study research and applications: Design and methods. SAGE Publications.
Yunus, M., Moingeon, B., & Lehmann-Ortega, L. (2010). Building social business models: Lessons from the Grameen experience. Long range planning, 43(2-3), 308-325.
Zahra, S. A., Gedajlovic, E., Neubaum, D. O., & Shulman, J. M. (2009). A typology of social entrepreneurs: Motives, search processes and ethical challenges. Journal of Business Venturing, 24(5), 519-532. https://doi.org/https://doi.org/10.1016/j.jbusvent.2008.04.007
)